ScorePlay
Description: Building A for Sports Content
Investors: Seven Seven Six
Reference Link to Deck: https://www.businessinsider.com/scoreplay-media-operating-platform-for-sports-secures-5-million-2023-7
Stage: Seed
Slide 1: Title
Content:
Logo: ScorePlay
Tagline: “The Media Infrastructure Powering Sports”
Design framing:
Minimal white background with navy logo and tagline centered.
Establishes clarity and professionalism, anchoring the theme of infrastructure and reliability.
Slide 2: Context
Content:
Headline: The $240B+ sports industry is in the early stages of a media-driven paradigm shift
Left chart: Growth of sports content value (2016–2023), increasing toward $75B.
Right chart: Fan viewing habits by generation (Gen Z → Boomers) comparing Live Match, Near Live, Long/Written.
Subtext: “Sports content is becoming more valuable” / “Fanbases & viewing habits are evolving.”
Design framing:
Balanced use of dual bar charts for data-driven credibility.
Navy and teal accent colors convey trust and forward-looking innovation.
The juxtaposition of value growth and shifting demographics underscores the market opportunity.
Slide 3: Why Now
Content:
Headline: Sports are trying to adapt to this shift but don’t have the tools to fully capitalize on their content.
Three pain points:
Sellers feel undervalued – Jonas Verest (Freeride World Tour): “Dependent on 3rd parties to monetize.”
Operations are inefficient – James Caskey (Volleyball World): “Our operational bottlenecks are crippling.”
Buyers are frustrated – Nicolas Julia (Sorare): “No solutions adapted to the digital era.”
Design framing:
Quote bubbles in contrasting colors (teal, navy, blue) highlight multiple perspectives.
Personal headshots add credibility and humanize the market pain.
Layout reinforces urgency by linking seller, buyer, and operations together.
Slide 4: Competition
Content:
Headline: The sports media value chain is too fragmented: tools available are siloed & not adapted to sports.
Value chain stages: Centralization → Indexation → Distribution → Monetization.
Tools listed: Google Drive, Dropbox, Wetransfer, Dalet, Newsbridge, Photoshelter, Greenfly, Socialie, WhatsApp, IMG Agencies, Getty Images, Trade Shows, Stock image platforms.
Design framing:
Horizontal value chain visualization with icons.
Clean, linear flow helps contrast fragmentation across tools.
White space emphasizes inefficiency in current solutions.
Slide 5: Solution
Content:
Headline: So we created ScorePlay: the media infrastructure powering the sports ecosystem.
Central ScorePlay icon connected to: Sports Media, Behind-the-Scenes, Athlete Content, Fan UGC, Clubs & Competitions, Athletes, Brands, Rights-buyers, API.
Integrations: Sportradar, WSC Sports, Azzurro.
Design framing:
Hub-and-spoke diagram highlights ScorePlay as the ecosystem center.
Consistent navy/teal palette communicates integration and control.
Bold tagline reinforces ScorePlay’s infrastructure role.
Slide 6: Product
Content:
Headline: We unlock the full value of media assets all along their lifecycle: from content capture to consumption.
Three pillars:
Centralize & Auto Tag – all media assets on one platform with custom AI.
Distribute & Receive – automatic delivery to biggest ambassadors.
License & Monetize – curated content packages for broadcasters & publishers.
Design framing:
Side-by-side feature tiles, each with an image mockup.
Dark backgrounds for product UI screenshots add visual credibility.
Typography emphasizes full value and lifecycle.
Slide 7: Market Size
Content:
Headline: Our product-led strategy captures value as media-driven opportunities spread throughout the entire sports industry.
Sports industry: $240B+
Media management: $65B within pro sports.
Two categories: Media Management & Media Infrastructure.
7 Verticals: Clubs, Leagues, Federations, Grassroots, College, Brands, Publishers.
Design framing:
Circular value callout design conveys “size of opportunity.”
Segmented verticals shown in pill-shaped color blocks.
Consistent navy background anchors the strategy message.
Slide 8: Why Us
Content:
Headline: Our team’s track record and expertise in media and technology gives us unique insights.
Founders:
Victorien Tixier (CEO, ex-Sofive)
Xavier Green (CTO, ex-Datapao)
Barbara Bergeaud (COO, ex-M6)
Backed by: Kima Ventures, Apex Capital, Nicolas Julia (CEO, Sorare), Mario Götze, Kevin Durant & Rich Kleiman’s 35V.
Raised $1.5M pre-seed (2021–22).
Design framing:
Founder portraits add credibility and trust.
Blue highlight bars emphasize traction and investors.
Logos of investors/partners reinforce validation.
Slide 9: Closing / Contact
Content:
Logo: ScorePlay
Website: scoreplay.io
Email: victorien@scoreplay.io
Design framing:
Clean and minimal “thank you” style slide.
Maintains continuity with logo-centered layout.
White space ensures focus on contact details.